jerawlz mystery shoppers

Friday 17 April 2015

Mystery Shopping in Kenya



Reasons for hiring mystery shopping company


Mystery shopping companies hire and train mystery shoppers to carry out mystery shopping depending on the client’s needs and industry. These mystery-shopping companies ensure that the hired shoppers are trained on how to give accurate qualitative and quantitative feedback on the customer’s experience among other factors. The feedback is then sent to the client business that would use it to establish whether their prices, placements, services and the way clients are handled would attract more clients or would send away even the firs-time clients. Mystery shopping would also enable client business to measure the level of training of the front office employees and sales representative.
Mystery shopping would enable a business to find out if the employees are following all the stipulated compliance practices and procedures of the company or business. The business would then see areas, which need improvement then focus on these areas to improve on so that all the first-time customers and browsers are turned to lifetime customers. It is true that with modern economy where competition is too stiff, it would be suicidal to lose even one client to a competitor. Mystery shopping also presents the best tool to help businesses expand. Expansion is made possible by winning customers and maintaining them for life.
It is said that businesses cannot compete on prices forever. Other factors also contribute much more than pricing. Any business that requires finding out ways in which to attract customers apart from pricing should embrace mystery shopping. Mystery shopping alone would not help a business to attract more customers, but effective implementation of the feedback given by the mystery shopping company. Mystery shopping should not be a one-time deal then stopped. For effective results, mystery shopping must be done monthly or quarterly so that a business stays aware on the areas to improve to satisfy ever-changing customer expectations, to keep the frontline employees and sales representatives’ alert and to ensure constant profit margins.
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Tuesday 17 February 2015

MYSTERY SHOPPING IN NAIROBI,KENYA





JERAWLZ MYSTERY SHOPPING
Every customer has his or her own shopping experience. These experiences make huge impact on the sales of ant business. It can therefore be said that any business that needs want to increase its future sales must work on improving the experiences of its customers. One of the best ways to carry out an evaluation on your customer’s experience is through mystery shopping.
Mystery shopping companies hire and train people on how to carry out this type of evaluation. The mystery shoppers would then visit the outlets of a particular store with the aim of evaluation the level of customer service offered. These people would pose as normal client; buy goods or services, asking questions that aim at testing the product knowledge level of sales representatives’ .in some cases, they even taken pictures.
In Kenya, the idea of mystery shopping is still new to many. This is however going to change soon with Nairobi’s business community growing at a high speed. Nairobi has many restaurants, high-class hotels, car dealership outlets, big hospitals, and big banks. All these would need to know how their clients rate them and then make necessary improvements.
Jerawlz mystery shoppers is one of the mystery shopping businesses within Nairobi, Kenya. It aims at helping business improve on their customers’ experience. This would be very important since Nairobi’s business environment has become so competitive. Mystery shopping services have greater return on any business that has customers. That therefore, means that any business needs mystery shopping.
An example of mystery shopping in a restaurant would involve a mystery shopper visiting the actual restaurant. He would then order just like any other customers, eat his food and leave. While eating, he would have evaluated the speed waiters in serving clients, the hygiene of the place, and how waiters handle customers. This report would be sent to the management later who would then decide on the kind of training their staff needs. Customers will get an improved service delivery, thanks to mystery shopping.

Tuesday 20 January 2015

Jerawlz mystery shoppers-0700262719



Mystery- Shopping
Technique of using independent auditors posing as customers to gather information about product quality and service delivery by a retail firm. The "mystery shopper" poses as a customer in order to objectively gather information on the business being studied. Getting a customer's view of one's business is a widely recognized tool in both the marketing and customer service arenas. When mystery shoppers are dispatched to visit a business, they use criteria developed by the client to evaluate the business and focus primarily on service delivery and the sales skills of employees.
Mystery Shopper                                           
Person hired by a market research firm or a manufacturer to visit retail stores, posing as a casual shopper to collect information about the stores' display, prices, and quality of their sales staff.

Benefits of Mystery-Shopping To a Business/company.
Some of the benefits your business will enjoy:
  • Determine customer satisfaction and improve perceived levels of service
  • A customer's view of your business will help you increase profit
  • Report competitive strengths and weaknesses
  • Confirm the integrity of employees, company procedures and internal controls
  • Supports an incentive program that will boost employee productivity & loyalty
  • Identifies problems whether large or small
  • Targets your limited training resources

HOW WE DO IT!

Shopper Preparation
Shoppers prepare in advance for their mystery shopping assignments by reviewing detailed guidelines about each client’s needs. The custom-designed mystery shopping forms address those issues that are particularly important to the client in a format that is easy for both the shopper and client to understand.

The ‘Shop’
Armed with information about the business, the mystery shopper visits the client’s locations. Simulating a normal customer experience, the mystery shopper pays careful attention to every detail of the visit, from the cleanliness of the store to the friendliness of the employees, their sales ability and their product knowledge.
The Mystery Shopping Report
After the visit, the mystery shopper completes the online mystery shopping form. This form, which contains space for detailed comments, gives the company’s management team a “bird’s eye view” of how customers are being served.
Quality Assurance Guarantee
Before mystery-shopping reports are transmitted to the client, each one is carefully reviewed by our Quality Assurance Team to ensure that the shopper has addressed all of the issues important to the client


Rawlings Ohawa
0700262719
Jerawlz Mystery shoppers
Jerawlz@gmail.com
NAIROBI, KENYA


Sunday 18 January 2015

mystery shopping in kenya-Jerawlz mystery shoppers

  • Improve the company's customer service level
  • Check the performance of the staff members
  • Understand the customers needs and make necessary changes
  • Keep customers satisfied
  • Increase company sales
  • Improve inventory on stock since the company knows what the clients need most
  •  Retain customers
  • Improve brand loyalty
  • Survey  competitors
  • Outdo competitors
  • Stimulate business growth
Additional Benefits
  • Harness the strength of word-of-mouth
  • Work with knowledgeable experts
  • Position your property wisely
  • Receive support seven days a week
  • Use software systems tailored for your needs
  • Gain insights into the complete guest experience
- See more at: http://www.coylehospitality.com/nairobi-mystery-shopping/#sthash.YmfmoGxJ.dpuf
Additional Benefits
  • Harness the strength of word-of-mouth
  • Work with knowledgeable experts
  • Position your property wisely
  • Receive support seven days a week
  • Use software systems tailored for your needs
  • Gain insights into the complete guest experience
- See more at: http://www.coylehospitality.com/nairobi-mystery-shopping/#sthash.YmfmoGxJ.dpuf

Mystery Shopping gives your business the advantage of discreet and professional self-appraisal for all your customer services.  If you are concerned about how your staff addresses your customers or even what the industry standards are, mystery shopping company can create specific strategies to test your company’s overall standing.  We can draw statistical comparisons to your nearest competitors or even gauge your performance against the industry average.  Overall, we can chart your service performance and help you exceed your goals or set new benchmarks within your industry.
Mystery shopping is the best way to know how and where to improve on your customer service .Mystery shopping in a retail, hotel, restaurant or automotive environment helps you identify gaps in expectation and take the necessary remedial action. It will raise awareness of your procedures and improve staff conduct. As a result you will see customer service levels improve which may in turn lead to increased sales.

Additional Benefits
  • Harness the strength of word-of-mouth
  • Work with knowledgeable experts
  • Position your property wisely
  • Receive support seven days a week
  • Use software systems tailored for your needs
  • Gain insights into the complete guest experience
- See more at: http://www.coylehospitality.com/nairobi-mystery-shopping/#sthash.YmfmoGxJ.dpuf

Wednesday 10 December 2014

mystery shopping ,kenya




Your Mystery Shopping Business - How Much Money Can
You Make.
By
Shari Joseph
Article Word Count:
1008 [
View Summary
]
Comments (0)
Mystery Shopping companies send "mystery" shoppers out to dine or shop at their client's
Business. The shopping company then provides the client with a report on the shopper's
experience. Shoppers love it - they get free meals, merchandise and some income. Clients
love it - they get to see what their customers are thinking and experiencing. As the owner of
a mystery shopping company, you would love it - you would make a very nice steady income.
Owning a mystery shopping company is a great business model for a number of
reasons:
- Costs nothing to start.
- Unlike many other business models, you don't have to buy merchandise, and hope
someone buys it.
- Once you make a sale to a client, you usually provide reports on an ongoing basis. This
equals a steady income on one sale alone.
- It's vital to the financial health of a business to know what their customers are thinking and
if they will return. A mystery-shopping program provides this valuable information.
How much money can you make as the owner of a mystery shopping company?
Let us start by determining the expenses for a single mystery shop. These are basic costs to
consider:
- Shopper fees, over and above reimbursements for meals or merchandise.
- Report verifying and editing --if you pay someone to do this.
- If you want to automate many of your processes, there are outside automation services.
After an initial set up fee, most charge a per report fee, and that amount is very little.
- Ongoing expenses like phone, office (if you have an outside office), web hosting.
- If you have a tremendous amount of shops each month, you could utilize the services of a
scheduling company to schedule the shops for you.
As a general rule of thumb, all these expenses should add up to anywhere between $5 to
$20.
In addition, again, the beauty part of this business is that most of these expenses are only incurred
in the process of doing a report. If you work out of the home, then costs would be almost
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So, as a conservative example, let's say your expenses per report are average to high and
they are $15 per report. I own a mystery shopping company. Just so you know, the last time
I figured out our expenses, which includes an outside office, the total expenses were $9 per
report. That means a whole lot of profit per report.
However, working with the $15 a report cost -- for the sake of this discussion -- let us say a range
to charge might be anywhere from $35 to $50. With a $15 report cost, let us consider
charging $45 per report. Again, these figures are just for the sake of this article. There are a
whole lot of other considerations before determining what to charge.
If expenses are $15 per report, and you charge $45 per report, profit equals $30 per report.
Just so you know, our profit usually averages about $35.
Now, let us multiply, using the following examples.
 Client #1. We try to do at least 2 shops per month per location. Let us say this client has 3
locations. That equals 6 shops per month. At $30 profit per shop, you would make $180 from
just that one client. And remember, once you get a client, you don't have to keep selling
them. The work automatically goes on unless you have a different agreement with the client.
- Client #2. Maybe this client has 5 locations that you shop twice a month. That equals 10
shops a month at $30 per report profit. That is another $300 per month.
- Client #3. Maybe this client also has another 5 locations that are shopped twice a month.
This would equal another $300 per month.
From 3 clients, your profit would be $780 a month. Since, in this example, you are paying
someone to edit your reports (that's part of the expenses), your time is freed up to do
mostly sales. These numbers would skyrocket.
In this business, 3 clients is barely getting started. I have one competitor (who is a friend)
who told me he has around 800 clients, most of whom have only one location. While he has
to enlist the help of a scheduler and editor, his income is still extremely healthy.
You can make even more money by being a little creative
I have frequently had clients mention to me they wanted more reports than they originally
signed up for. After all, these reports can actually become addictive to your clients. Plus,
they can use the report scores for any bonus program they have.
An example of this is a client we had many years ago who had 7 stores. They wanted 1 shop
per month per store. Once they saw the value of the reports, within a year, we were doing 4
shops per location per month. That was 28 shops per month. The profit, after expenses, was
very nice! 28 x $35 (our profit) = $980 per month just from one client.
Since store owners often use these reports to solve operational problems, you can also
provide them with staff training. This alone would add nicely to your profit.
Another possibility. This one came from one of our clients. They wanted their competition
shopped so they could compare their operation to their competition. This client told me that
the information received from these extra reports was invaluable.
Want to really pump up your income? Get a Private Investigator's license and provide shops
to "spot" for theft. You can charge a lot more for these types of shops.
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So, how much money can you make as the owner of a mystery shopping company?